Articles, guides and newsletters people actually finish.
Barcelona
I plan and write content for B2B software companies: guides, case studies, newsletters and webinars.
I measure content by the leads and customers it brings, and I cut what doesn’t work.
“Sofia’s case studies are the first thing our sales team sends to prospects.”
Northwind Pay
Content Marketing Manager, 2021–Present
Talo
Content Writer, 2018–2021
Topics, formats and a quarterly calendar.
Interview, writing and design brief.
Written and sent every fortnight.